Despite facing stiff competition from Alia Bhatt’s Raazi and Hollywood flick Deadpool 2, Amitabh Bachchan and Rishi Kapoor’s comedy film 102 Not Out is slowly moving towards the milestone of 50 crores. Although the film is not earning in crores, its hold at the ticket counters is helping it in progressing further.As per the box office reports, the film collected 6.23 crores in the third week to take its total domestic box office collection to 48.09 crores. The film will lose many screens to new releases in the fourth week, but it should be able to add another 2 crores to its kitty without any difficulty.
#102NotOut is ROCK-STEADY… Stayed STRONG in Week 3… Will hit ₹ 50 cr mark in Week 4… [Week 3] Fri 77 lakhs, Sat 1.25 cr, Sun 1.75 cr, Mon 65 lakhs, Tue 62.5 lakhs, Wed 60 lakhs, Thu 58 lakhs. Total: ₹ 48.09 cr. India biz.
— taran adarsh (@taran_adarsh) 25 May 2018
The lifetime collection may not cross 55 crores, but the earning in the third weekend will give a clear picture about its lifetime prospect. The film is directed by Umesh Shukla, who previously helmed films like OMG! Oh My God and All Is Well. Despite being targeted to a niche audience, the film performed well at the box office due to positive word of mouth and an excellent story.
The business of the film is now as follows:
Week 1: ₹ 27.70 cr
Week 2: ₹ 14.16 cr
Friday (Day 15): ₹ 77 lakhs
Saturday (Day 16): ₹ 1.25 cr
Sunday (Day 17): ₹ 1.75 cr
Monday (Day 18): ₹ 65 lakhs
Tuesday (Day 19): ₹ 62.5 lakhs
Wednesday (Day 20): ₹ 60 lakhs
Thursday (Day 21): ₹ 58 lakhs
Total: ₹ 48.09 cr
It should reach 52 crores in its lifetime.